Buffy's Book Boutique logo and style sheet
Buffy's Book Boutique brand assets
Buffy's Book Boutique color variations

Buffy's Book Boutique

When Shawn and Allison decided to open their bookshop in Las Vegas, NV, they wanted to provide a friendly, open look that both honored their dog, and felt inviting for people of all ages. We had fun working with photos of Buffy to create this look that is young at heart while not being childish. A full line of assets including bookmarks, social media images, and business cards rounded out the project, and of course we provided several color variations for a wide range of uses!

Allison Scheler and Shawn Curtis, owners of Buffy's Book Boutique:

Gwyn and her team from Matchbook Marketing were able to elevate our brand and logo! Our store is named after our adorable dog that's a bichon shih tzu mix and wanted to ensure it didn't come off too childish. Their graphic designer Joey was able to work with our paint scheme for the store and gave us such great options it was difficult to decided at first. Gwyn also refined our mission statement and mantra that helps gets our message across perfectly.