writer's block bookstore
Writer's Block is an established bookstore in Orlando, FL. They have lots of beautiful graphic elements they have developed over the years, but were having troubles using them in a consistent manner, undercutting the effectiveness of their branding. They asked Matchbook to pull these elements together in a clean, consistent format, creating templates that would anchor their brand. We created pieces for their social media event banners, printable pdf flyers, and a new website header. This type of cleanup kept costs low while providing usable templates with a consistent look that built on their already well-established look.